Why should I choose Jacksons Styling Opticians?

People hate their glasses because they find them ugly and unconfortable. At Jacksons, our patients trust us to help them select comfortable eyewear that looks fantastic and makes them feel confident to face the world. Feel free to download our guide to 10 things you should know before you choose your optician.

Why should I choose an independent optometry practice?

If you are not happy with your current optometry practice.

If you are uninspired by their choice of eyewear.

If you want access to the most up to date equipment such as OCT and Optomap laser eye scanning.

If you want to feel your relationship is one of  value rather than being just transactional, then independent optometry practice many be for you.

As independent optometrists we believe in building relationships with our patients and many have been with the practice since they were children. Because we are independent, we choose the pace at which we work and the products we sell and this allows us to nurture these relationships and always be able to do the right thing by our customers.

To find out more about why we are so passionate about independent optometry, use the link below to download a free book I have written on the subject.

Are your glasses expensive?

Expense is a relative thing. We hope all our customers feel they have received good value. Certainly patients often conmment on how long their eyewear has lasted compared with pieces purchased elsewhere.

Many  optometry chains offer basic eyewear for significantly less than our entry level but equally, some boutique practices stock far more expensive frames collections.

We offer our patients the option, to spread their payments over 10 months, interest free with no credit checks and find this to be a very popular option.

Why invest in premium eyewear?

Spectacles can be divided into two distinct parts, the frame and the lenses. The quality of the lenses has a direct bearing on the quality of your vision so it always makes sense to invest in the best.

When it comes to frames, the choice is yours, but having invested in quality lenses, there seems little point in putting them in cheap frames that will not wear well.

And this pair of glasses is going to sit in plain sight, in the middle of your face, for all to see so, would you not want to pick a pair in which you look good and that express your personality?

Badly fitting glasses are uncomfortable and deliver variable vision, so it pays to have a pair that fits you. We ensure that every frame we sell fits well and is comfortable. And if that is not the case, our 60-day Love Your Glasses Warrantee means that you can change your frame and lenses if you find that they are not perfectly comfortable for you.

Tell me more about your Payment Plan?

We’ll discuss frame and lens options to suit your needs and budget.

you can pay a deposit and then spread the remaining payments for your glasses over three to ten months with 0% finance and no credit checks.

You’ll wear your new glasses for two years or more, so we thought you might like to divide the payments with no interest, credit checks, or hoops to jump through.

Do I need an appointment or can I just pop in?

Whilst we are always delighted to receive visitors, it is generally better to ring ahead to make an appointment.

We are a small team, and this way, we can ensure that we have allocated enough time in the diary to help you.

Can I come on a Saturday?

On Saturdays we offer Eyewear Styling Consultations, Contact Lens Fittings and Aftercare, Dry Eye Consultations along with Spectacle Fitting and Adjustment.

Saturdays are busy days for us so we work strictly by appointment. Simply call us on 01270 625889 or drop us an email and we will get you popped in the diary.

Do you have lots of frames to choose from?

At Jacksons we love to help patients find their perfect spectacle frames by presenting them with options.

We therefore carry in stock many hundreds of frames in all manner of shapes sizes and colours. Additionally, our Lindberg and Tom Davies collections can be bespoked to order for a small additional fee.

I don’t know what would suit me – will you help me choose?

Absolutely! Our reputation, and our customers future comfort and happiness depend upon selecting the right frames / lens combination.  We are not going to leave that to chance!

We sit down with our patients to discuss what their hopes and expectations.  We investigate any problems they have encountered historically and  discuss their visual needs. This allows us to make recommendations on lens and frame design.

We are honest too! We are not the sort of place where you will be told you look fantastic which every frame you try on.

Our role is to help customers find a frame they will be delighted with for years to come so we always give an honest opinion on how things look and fit.

I just don’t suit glasses!

We have not had a customer yet where we failed to find a frame suiting both their looks and personality! It can be a shock when you see yourself in glasses for the first time or try a style different to what you are used to.

But bear with it! Give yourself a moment!

Often its just a matter of finding the right shape and colours to suit and then selecting a well fitting frame.

And dont go worrying about big noses, wonky ears etc. We are all individuals!

We choose our stock thinking about real people. So we buy frames for large heads, small heads, big and little noses, pale skins, dark skins….. you get the picture.

Most frames can be adjusted but the most comefortable ones are always to ones which feel perfect without too much tweeking – which is part of the reason we have so much stock!

What happens if I cannot see well or don’t like my new glasses?

When you choose Jacksons, we guarantee that you’ll get exceptional eyecare, the right prescription and you will love the eyewear you choose. We promise exceptional service every step of the way.

We are dedicated to making your entire eyecare experience and service the best you’ve ever had. But if at any time don’t feel it was, just tell us why and we’ll fix it!

We stand behind our advice and products. Our Love Your Glasses Comfort Guarantee means you can’t make a mistake with your choice of eyewear.

If within 60 days of collecting your new glasses, you find that the fit is uncomfortable, or if you have discomfort with the lenses you can choose an alternative frame and/or lenses that will be more comfortable for you.

All at no charge.

We guarantee you will love your glasses!

All our frames and lenses carry a 12 month manufacturers warrantee and we provide ongoing aftercare service to you look after your glasses for as long as you have them.

How do I care for my eyewear?

Our helpful gude will tell you all you need to know about caring for your glasses. If you are still unsure, please ask as we are always happy to help.

Its really important to keep your glasses clean to get the best vision possible. Most spectacle lenses today are made from plastic which is safe and lightweight but can easily be scratched. Its therefore important to know the right and wrong way to clean them to avoid damage.

Why do I have to have my lenses thinned down?

We always recommend what we believe is the best product for our patients and sometimes this means we will recommend a thinned lens. This may be because of yout prescription or the lens design or the size and style of the frame.

We sometimes need to make lenses out of a special thinned lens material because of the frame construction. This is the case for rimless, inline and supra frames where a standard lens would be too brittle and would break too easily. Here the lens material choice is about strength rather than weight or thickness.

We always explain your options and why we are making our recommendations.

Sometimes it will be possible to proceed with a standard lens as long as you are happy to accept the added weight and thickness, but sometimes we will not be able to place your order without using the thinned lens.

I want sunglasses for bright days but don’t want two pairs

Sunglasses are fantastic for keeping your eyes safe from Ultra Violet and make both driving and walking safer and more comfortable on bright days – We always suggest polarised lenses because they offer the best glare reduction.

If however you do not want two pairs of glasses, we would suggest photochromic lenses which will automatically darken in the presence of UV. On a bright day they go dark and indoors they are clear. We use Transitions where possible as we find them quickest for lightening and darkening.

I would like to try Transitions but what if I don’t like them?

We try wherever possible to work with Essilor spectacle lenses as we find them to be of fantastic quality. All Transitions lenses ordered through Essilor come with a Love ’em or Leave’em warrantee – you can try them for a couple of weeks but if you find that they are not as you expected, we can return them to be remanufactured in a clear lens option at no additional cost.

This warrantee ensures that you do not end up dissatisfied with your purchase and often gives our patients the confidence to try something new.

And we will hold your hand through the whole process buy checking in regularly with you to see how you are enjoying Transitions. If there is any possibility that they will need to be changed, we will keep the contact going to make sure you do not go outside of your warrantee period.

Any other Questions?

We love to help our patients so please feel free to ask us anything using the form below and we will come back to you as soon as we can.